Re-imagin(in)g environmental issues

An interdisciplinary course on visual environmental communication

31.01.2024.
Re-imagin(in)g environmental issues

The course fee for 1-week on-site courses - that includes tuition fee, meals (coffee break and lunch), local transport and the cost of the leisure time programs - is 490 EUR. All applicants are required to pay 90 EUR (out of this 490) as registration fee at registration. The registration fee is non-refundable.

Credits: 4 EC

Our course offers ECTS points, which may be accepted for credit transfer by the participants' home universities. Those who wish to obtain these credits should inquire about the possible transfer at their home institution prior to their enrolment. The International Strategy Office will send a transcript to those who have fulfilled all the necessary course requirements and request one.

Venue: ELTE Faculty of Humanities, Department of Media and Communication

APPLICATION:

Please pay the registration fee and fill out this form: https://www.elte.hu/en/environmental-issues-bsu2024

COURSE DESCRIPTION

In line with the fundamentals of design-based research this collaborative course consists of two complementary modules. On the one hand it gives a theoretical introduction into the field of environmental communication, focusing on its visual aspects. We will analyse different forms, actors and platforms of visual environmental communication (i.e. news media, political communication, pop cultural artefacts, greenfluencers on social media etc.) and the common features of their iconography and visual narratives. On the other hand, students will work on their own research-based design project. Identifying the local level form of a global environmental problem they will find ways to address and reformulate these visually in a creative form. Throughout this process students will be introduced to analogue image-making techniques by an experienced artist teacher.

Course Schedule

1. Introduction

2. What is nature?

A historical overview of cultural changes regarding the concept of nature and the environment. What economic, social or environmental processes have shaped the relationship between human and nature? Why is the idea of exploitation and domination of nature (i.e.the capitalist economic system ) rooted in Europe? When and why did the idea of protecting the environment arise? A short introduction into the history of environmental movements.

3. An introduction to the field of environmental communication

In contrast to critical categories of social oppression and inequality such as race, gender or class, has the issue of nature belatedly become a focus of cultural studies. What is the reason for this? What is environmental communication concerned with, what is ecocriticism and green cultural studies? The pragmatic and constitutive functions of environmental communication.  Environmental communication as a crisis and care discipline. Is or should science be value neutral?

4. Visual environmental communication

Beyond stock iconography of environmental themes.Examining semiotics of pictorial representations, while defining the three defining contexts of visual communication. Cultural resonances in condensed visual symbols i.e., polar bear, globe, leaf.

5.6.- 7. Students design project. --A visual walk back to biodiversity

Set up and introduction of the first design project

On the margins of garden and forest. Students will work in groups of two to design a poster with an experienced artist teacher.

Students will design their own posters and print in a local riso-shop, using the environmentally friendly technique of risograph.

8. Environmental movements

From the wilderness movement to Greenpeace. A historical overview of environmental movements such as conservation, deep ecology, social ecology. Key ideas and their heritage for the 21st century environmental thought.

9. Ecology and art

Why manual artistic practices and stylistic choices matter when creating environmentally themed visual art. Examples from the contemporary art world from land art to ecological art.

10. In the name of plants-cyanotype project set up

Introduction and set up of the second design project. Students will work individually on their second design project, following the ideas of deep-ecology.

11. Animated environments

Throughout the class we explore how nature is being symbolically constructed culturally through various pop cultural artefacts. This class focuses on how animated blockbusters speak about environmental problems, natural phenomena and humans’ relation to nature. How Disney's Hollywood mammoth changed  frames of nature from Bambi to Zootopia.

12-13. In the name of plants-cyanotype project

Creative process using plants and organic materials outdoors.

14. Summary and reflections